SEO – Search Engine Optimisation, is an extremely valuable skill. The job websites – at a time of increasing unemployment – seem to be full of very well paid positions for SEO executives. The reason for this is that actually, there are very few people in the UK who are truly skilled in SEO – and for that reason, those that are tend to choose to work for themselves regardless of the large amount of money they could earn working for an SEO firm. For more details click what is seo?.
The main reason that very few people in the UK have real SEO skills, is that there are very few UK SEO training courses available. You can’t just go & enroll on an SEO course at your local night school, they don’t teach it in schools, there are no college courses in SEO in the UK, that I’m aware of, and there are very few real opportunities to learn real SEO from someone who knows how it’s done.
I think the reason most SEO consultants don’t offer to train, is that training is much harder work than just doing SEO – and at the same time, when training new SEO consultants, we’re creating real competition for ourselves – and at the moment in the UK, there is not a lot of competition from REAL SEO consultant who actually do the work, and I think most consultants would agree that they’d prefer it that way – it’s difficult promoting a clients website when you’re up against another professional, so really for us, the less true SEO professionals out there, the better!
So – most SEO consultants are self taught. I have been teaching myself SEO for roughly ten years, and I dread to think how much I have spent over these years on ebooks, courses & programs, but I’m sure whatever the amount, I would have saved money by doing an intensive SEO training course, if there was one available when I started !
I have now started to offer SEO training courses in the UK, to help people who are serious about becoming professional SEO consultants. My training courses are one to one, intensive training courses, that include a year of help & support.